Browsing the Signal Event Library
Find, preview, and choose Signal Events — Ready-to-Use examples and your own custom library
The Signal Event Library is where all your Signal Events live — both the Ready-to-Use events Savo provides and the custom events your team has built using Event Studio.
Two Kinds of Events in the Library
Ready-to-Use events are a small set of reference events provided by Savo. Think of these as demonstrations of what a well-designed Signal Event looks like — they cover common research domains and show how dimensions and facilitation guides work together. They're ready to use in a campaign, and they're useful as starting-point inspiration when you're designing your own.
Your custom events are the events your team has built in Event Studio. These are specific to your research goals, your terminology, and your participants. Over time, your own events become the primary content of the library — the Ready-to-Use events stays constant, but your custom library grows.
Accessing the Library
Navigate to Signal Event Library in the main navigation. The library displays all available events — Ready-to-Use and custom — in a card-based grid. To create a new event, click + Create Signal Event.
Browsing by Domain Category
Events are organized into domain categories. Use the filter tabs at the top of the library to browse by domain:
- Customer — customer experience, satisfaction, loyalty, and voice-of-customer research
- Workforce & Talent — employee listening, engagement, culture, and talent assessment
- Revenue, Market & Growth — competitive intelligence, sales effectiveness, territory analysis
- Operations — process efficiency, service delivery, and operational performance
- Product & Design — product feedback, UX research, and design validation
- Public Policy & Politics — civic engagement, constituent listening, and policy feedback
- Public Sector & Healthcare — healthcare intake, public services, and government programs
- Safety, Risk & Trust — safety culture, risk assessment, and compliance
- Customer-Specific — events built specifically for your organization, across all domains
- Foundational — Savo's core reference events (Territory Pulse, Tell Us Your Story)
- Other / Uncategorized — cross-domain and custom events that don't fit a single category
Searching the Library
Use the search bar to find events by name. Combine search with a domain filter to narrow results quickly.
What You See on Each Event Card
Each event card shows: - Event name and description — what it's designed to measure - Domain — the category it belongs to - Source — whether it's an Ready-to-Use event or one of your custom events
Previewing an Event
Click any event card to open a preview. The preview shows a summary of the event, the targeted duration, the event's dimensions, and conversation flow, giving you a full picture of what the conversation will cover and what the scoring output will look like before you commit it to a campaign.
When to Use an Ready-to-Use Event vs. Building Your Own
Start with an Ready-to-Use event when you're new to Savo and want to see the format in action, when you're exploring a domain for the first time, or when an existing event already fits your research goal. Use Event Studio to build a custom event when your research question is specific to your organization, your terminology, or a use case the Ready-to-Use library doesn't cover. See Designing a Custom Signal Event in Event Studio to get started.
For a full guide to domain categories and how to use them to navigate the library, see Signal Event Library — Understanding Domain Categories.