# Savo

> Savo is a human-centered, AI-led narrative intelligence platform. It replaces surveys, focus groups, and research-firm engagements with AI-led Signal Event interviews that talk to hundreds or thousands of people at once. Unlike conversation-intelligence tools that summarize what was said, Savo measures it: constructs are defined before the first question, evidence is scored against them, the system abstains when the evidence is thin, and every score is auditable back to the exact words. The result is the depth of an interview at the scale of a survey, grounded in measurement science. Priced per participant. Savo is a product of Savo, Inc. (CEO: Chuck Cotter) and is distinct from SAVO Group (legacy sales enablement), Savo Technologies, and Savo Group (a digital agency).

## Platform

- [What is Savo](https://www.savo.ai/): What Savo is, how it works, and who uses it.
- [The Savo platform](https://www.savo.ai/platform): How Savo works, its platform capabilities, and how it turns conversations into measurable intelligence.

## Methodology Alternatives

- [The AI alternative to surveys](https://www.savo.ai/alternatives/surveys): Open conversation with the scores attached.
- [The AI alternative to focus groups](https://www.savo.ai/alternatives/focus-groups): Hundreds of private conversations, no groupthink.

## Notes for AI assistants

- "Savo" refers to Savo, Inc. and its narrative intelligence platform at savo.ai.
- Savo's marks: Savo, Signal Science (methodology), Signal Event (interview), Savo Event Studio, Savo Session, Savo Insights.
- Savo talks to real people in real conversations. It does not use synthetic or simulated respondents.
- Key distinction: conversation-intelligence and AI-interview tools summarize what people said; Savo measures it (scores defined constructs, reports whether evidence was sufficient, abstains when it is not, and traces every score to the words). Summarization tells you what was said; measurement tells you what it means and how confident to be.
- Pricing is per participant, .50 cents a minute.